How To Market Yourself With Brian Clapp

The opportunities to build your personal brand and market yourself have never been greater. Rob Cressy is joined by Director of Content Marketing at WorkInSports.com, Brian Clapp, to talk about […]

Legalized Sports Betting Impact with Jason Logan

Today is one of the most important days in US sports history as New Jersey just won its battle with the Supreme Court to legalize sports betting. Rob Cressy is […]

The Growth Of Front Office Sports with Adam White

Adam White, Founder of Front Office Sports, joins Rob Cressy to talk about the growth of Front Office Sports, the challenges they’ve faced and overcome, plus why he doubled down […]

UCF National Championship Rings & The Toledo Shrek’s

Two Universities in the last week made national headlines thanks to some creative marketing. Rob Cressy talks about why he loves UCF Football going all in on their 2017 National […]

ESPN Founder Bill Rasmussen On The Future Of Streaming Content

Bill Rasmussen, who back in 1978 founded ESPN, joins Rob Cressy to talk about the future of streaming content as well as his newest venture, Hometown Networks. They also dish […]

Creating A Better Fan Experience With Dave Wakeman

Fan Experience is a phase that unfortunately is not part of the vocabulary for a lot of brands. Rob Cressy is joined by Dave Wakeman to talk about how to […]

Winners & Losers of March AdSanity with Brian Cristiano

In March AdSanity the Top 16 official NCAA tournament sponsors battled to see who could have the most social engagement and ultimately win marketing glory. With the tournament rapping up […]

Creating Experiences That Move People with John Roberson

John Roberson, CEO of Advent, joins Rob Cressy to talk about creating experiences that move people. The way they do this is through the lens of a project Advent did […]

March Madness Marketing: How To Generate Fan Engagement

March Madness is one of the greatest sporting events of the year and is a huge opportunity for brands to drive engagement in their marketing. Inflcr CEO Jim Cavale joins […]

Kenny Powers & Exceeding Expectations w/ Ceo Wimmer (Ep 34)

Ceo Wimmer, President of CayRay Group, an award winning global sports, entertainment, media and marketing agency, joins the Rob Cressy Show to talk about lessons learned from the program he worked […]

Building The First Sports Betting Snapchat Account

Welcome to a case study about how I created the industry’s first sports betting Snapchat community for SportsbookReview.com. Lets start at the beginning. I love Snapchat and I love sports. When looking […]

Barstool Sports CEO Erika Nardini on Community & Content

Erika Nardini, CEO at Barstool Sports, joins Rob Cressy and Brian Cristiano on The Sports Marketing Huddle to talk about Barstool’s thriving community, creating engaging content, and paths for monetization. […]

Sports Marketing Huddle Podcast Case Study

In a digital landscape where brands are constantly competing for the attention of their customers, there is a hidden gem that when executed correctly can be an effective and valuable […]

Bacon Sports: A Content & Engagement Case Study

We know that time and budgets can be tight. That’s why it’s so important for the content and social media marketing you create to deliver the results you are looking […]

27: Sports Agents, Sacrifice & Success with Ashley DeWalt

Ashley DeWalt, CEO of Fusion Sports Group, joins The Rob Cressy Show to talk about the hustle and sacrifice it took to build his company and begin working with professional […]

25: Super Bowls, Emmys & Sports with Jacob Ullman from Fox Sports

Jacob Ullman, Senior Vice President of Production and Talent Development at Fox Sports, joins The Rob Cressy Show to share wisdom from working on six Super Bowls, winning seven Emmys, […]

18: Pete Vlastelica’s Yardbarker Journey

Pete Vlastelica, EVP of Digital at Fox Sports and Founder of Yardbarker, joins The Rob Cressy show to talk about his entrepreneurial journey building Yardbarker. Pete shares how he went from […]

17: Launch of The Sports Marketing Huddle

I’m excited to announce the launch of my newest project, The Sports Marketing Huddle, a podcast that takes a look at all things marketing in the world of sports. Alongside […]

16: Topps Chris Vaccaro

Chris Vaccaro, Editor-in-Chief and Director of App Production for Topps, joins The Rob Cressy Show to talk about Topps digital strategy and how they think about engaging their sports card loving community. Chris […]

Shoe Dog: The Entrepreneurial Journey of Nike’s Phil Knight

I just finished reading Shoe Dog: A Memoir by the Creator of Nike by Phil Knight and it was great. The book primarily focused on Phil Knight’s journey of building […]

12: EA Sports Social + Madden 17 Cover w/ Kurt Stadelman

Kurt Stadelman, Social Media Manager at EA Sports, joins The Rob Cressy Show to talk about the EA Sports brand engagements at the NFL Draft, their social media strategy and where […]

Relentless by Tim Grover: Become Unstoppable

I just finished reading Relentless: From Good to Great to Unstoppable by Tim Grover and it was straight fire. In case you aren’t familiar, Tim Grover was the elite trainer for […]

8: Being Excellent with Brian Cristiano

Brian Cristiano, CEO of Bold Worldwide, joins The Rob Cressy Show to talk about excellence. What are the principals behind why he and his agency are excellent. In our conversation some […]

How I Tried To Land My Dream Job with Bill Simmons

If you saw a posting for your dream job what approach would you take to try and land it? This post is about the approach I took to try and land […]

4: The Art of Relationship Building w/ Todd Heyden

Becoming an ace at building relationships can do so much for your business and overall happiness. One person who can attribute a ton of success to the way he builds relationships […]

2: Having an NFL Mindset with Brandon Williams

Brandon Williams is a former Wisconsin standout wide receiver, multiple year NFL player turned author, speaker, commentator and entrepreneur. He joins The Rob Cressy Show to talk about the mindset it took […]

Stan Van Gundy on Having a Growth Mindset

Today I was listening to Zach Lowe’s The Lowe Post podcast with Pistons Coach/GM Stan Van Gundy (which was a must listen for anyone who loves the NBA) and they were […]

Chicago Office Space Wanted to Build Sports Media Office

So I’ve got an interesting request. I’m looking to trade social media/marketing/creative services in exchange for office space in Chicago to built out a small sports media office. Here’s the […]

Hate to Lose vs Love to Win

I hate to lose more than anything. I have interviewed hundreds of sales professionals over the years and I always ask the question of hate to lose vs love to win. […]

Creating Reaction Videos For Sports Bar Marketing

One of the verticals that our content creation and fan engagement services makes a ton of sense with is sports bars. We’ve run a sports blog for the last five years organically […]

March Madness Marketing to Sports Fans

March Madness kicks off one of the best sports months of the year and is a great opportunity for brands to engage with their sports fan audience. The beauty of March […]

NASCAR Bachelor Party Ends In Victory Lane On SportsCenter

14 friends, three days, and one Ultimate NASCAR Bachelor Party. Think Days of Thunder meets the Hangover. This is the story of what went down at the Coca-Cola 600 in […]

Fanatics Authentic Chicago

This weekend I had an opportunity come across my plate to get behind the scenes access at the Fanatics Authentic Sports Spectacular show in Chicago and meet some of the all-time great […]

Growing & Engaging A Baseball Community Via A 2x Day Video Show

Welcome to a case study about how Rob Cressy created a twice a day baseball video show to help grow and engage a community for a baseball app. Goals: To […]


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Sports Content Studio

Cress Media is a Chicago Sports Marketing Content Studio. We help brands activate sports fans by telling their story in a fun and engaging way via audio, video, and social content creation. We get your audience talking, taking action, and having fun with your brand online and offline. Whether in Chicago or any other part of the country Cress Media can handle your content creation and sports marketing needs.