This is what happens when 12 college football fans take 2 RV’s from Chicago to Auburn to experience how SEC fans tailgate and get down. Throw in an awesome beer sponsor and say hello to the Redhook SEC Road Trip.
The Redhook Road Trip was epic so we decided to share the stories and experience on a videocast. You can fast forward to the 10 minute mark to get to the beginning of it.
Bo Knows how awesome Redhook is.
Auburn fans welcomed us with open arms.
And their mascot was pretty excited to see us.
We made lots of friends.
And captured the fan reactions inside the stadium.
We even made it on to the field.
We did a lot of Do Something Sweet’s.
And had a blast at the greatest bar in the world, Skybar.
Speak to sports fans on their level and engage them in a way they enjoy. When you do the opportunities to connect with them both online and offline are huge.
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